Oops. What I meant to say is let Taco Bell help you propose to your special someone. Although if you win the Grand Prize, you get $500 Taco Bell Bucks which you could use to cater your wedding.

In all seriousness, Taco Bell is giving you a chance to propose on a nationally televised FOX game on 7/7/07. All you have to do is head over to TacoBell.com and click on the 7 Layers of Love button to tell your seven reasons why the person would be lucky enough to marry you.

One Grand Prize Winner will be able to propose marriage, using virtual signage behind home plate, during a nationally televised Major League Baseball game on FOX on 7/7/07 (weather permitting and subject to scheduling) and one year’s supply of Taco Bell food (awarded in the form of $500 in Taco Bell Bucks). Six Runners-Up will each receive a year’s supply of Taco Bell food.

So if your thinking of proposing, get your ass over to TacoBell.com and tell your story.To see the press release click the more button.

TACO BELL® SAYS “I DO” TO ONE LUCKY SPORTS FAN


Taco Bell® Unveils All-New 7-Layer Crunchwrap® And Offer To Use
Virtual Signage Behind Home Plate During Nationally Televised
Major League Baseball® Game on FOX

Irvine, Calif. – Sports is all about the big moment, celebrating the love of the game and sharing some great food between friends. Now, to launch the all-new 7-Layer Crunchwrap®, Taco Bell will bring all three to life by giving one lucky sports fan the opportunity to pop the big question during a Major League Baseball game nationally televised on FOX on the luckiest day of the century: 7/7/07.

In an ultimate expression of user generated content, a consumer will be able to utilize, for the first time ever, the 21st century technology of virtual signage behind home plate and tailor a specific wedding proposal to their significant other. Forget hiring a sky writer or plane towing a banner to grab someone’s attention, this virtual signage will be displayed on every television broadcasting the Major League Baseball game and seen by millions, making it one of the most watched proposals in history.

To enter, log on to www.tacobell.com and click on the “7 Layers of Love” icon from April 26 through May 27 for your chance to win. Once there, submit “7 reasons why your significant other would be lucky to marry you” as the winner will be chosen on the basis of creativity, appropriateness to theme and the ability to display true love.

The 7-Layer Dip has long been a party favorite, displayed for all to sample during the big game and Taco Bell has reinvented it, making it easy to eat for those on the move. For on-the-go Taco Bell lovers, the 7-Layer Crunchwrap® is dip made portable, filled with hearty beans, warm nacho cheese sauce, zesty red sauce, chunky guacamole, fresh tomatoes and cool sour cream, wrapped up and grilled to go.

One Grand Prize Winner will be able to propose marriage, using virtual signage behind home plate, during a nationally televised Major League Baseball game on FOX on 7/7/07 (weather permitting and subject to scheduling) and one year’s supply of Taco Bell food (awarded in the form of $500 in Taco Bell Bucks). Six Runners-Up will each receive a year’s supply of Taco Bell food.

No purchase necessary to enter. Ends 11:59 P.M. ET on May 27th, 2007. Must be 18 years or older and a legal resident of U.S. and District of Columbia to enter. Subject to official rules at website. Void where prohibited.

Taco Bell is the “Official Quick Service Restaurant of Major League Baseball.” Taco Bell Corp., a subsidiary of Yum! Brands, Inc., (NYSE: YUM), is the nation’s leading Mexican-style quick service restaurant chain serving tacos, burritos, signature Quesadillas, Grilled Stuft Burritos, nachos and other specialty items. Taco Bell serves more than 35 million consumers each week in nearly 5,800 restaurants in the U.S. “Think Outside the Bun®” and visit www.tacobell.com.