A smart and classy gesture by the New England Patriots.
Here's the release:
“We know that children love wearing their Patriots jerseys, but may not understand why parents don’t want them wearing their Hernandez jerseys anymore,” said New England Patriots spokesperson Stacey James. “We hope this opportunity to exchange those jerseys at the Patriots ProShop for another player’s jersey will be well received by parents.”
This opportunity for a free exchange of jerseys is limited to the weekend of July 6-7 and is available only at the Patriots ProShop located at Gillette Stadium in Foxborough, Mass. The hours of operation are from 10:00 a.m. to 9:00 p.m. on Saturday, July 6 and from 10:00 a.m. to 7:00 p.m. on Sunday, July 7. The exchange is for jerseys available in the Patriots ProShop only and is limited to one per person.
For complete details and restrictions, click here.